Data protection notice

We keep this as down-to-earth as the newsletter itself: here is which data everydayecho.com and Everyday Echo use, why, and for how long.

1. Controller

The controller for the processing described here, as defined in the GDPR, is:

2. Signing up for the newsletter

With your sign-up we save:

• e-mail address
• chosen topics
• record of consent: when you signed up and confirmed, from which IP address and with which browser

Why: so that we can send you Everyday Echo and partner offers that match the topics you chose.
Legal ground: Art. 6(1)(a) GDPR – you gave us your consent.

Double opt-in: a sign-up only counts after you click the link in our confirmation e-mail. That way nobody else can subscribe your address.

Who processes your data: Light House Traffic Inc. publishes the newsletter and decides, as controller, on the subscriber data. For web hosting and sending the e-mails we rely on technical service providers who work strictly on our instructions under a processing agreement according to Art. 28 GDPR.

How long: until you unsubscribe. Then we delete your data; only the record of consent is kept, blocked from other use, for as long as claims connected with the mailing can still be raised – that is, until the applicable statutory limitation periods have expired – and then deleted as well.

Changing your mind: click the unsubscribe link at the bottom of any issue or contact the controller above. Processing that took place before remains lawful.

3. When you visit the website

Like any web server, ours notes the IP address, time, page called up and browser of each visit. We need these logs to detect attacks and errors (legitimate interest, Art. 6(1)(f) GDPR) and keep them only as long as that purpose requires; entries that are not needed to investigate a specific incident are deleted in the course of regular server maintenance. There are no cookies, no tracking and no content from third-party servers on this site.

4. What you are entitled to

You can ask us for access to your data (Art. 15 GDPR), have it corrected (Art. 16) or erased (Art. 17), have processing restricted (Art. 18), receive it in a portable format (Art. 20) and object to its use (Art. 21). You may also turn to a supervisory authority for data protection.

As of 12 November 2026

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